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'The Last of Us,' Taylor Swift top most Googled in the Triangle 2023

On Monday, the California-based tech giant released its "Year in Search," a roundup of 2023's top global queries.
Posted 2023-12-11T14:56:21+00:00 - Updated 2023-12-11T15:05:42+00:00

"The Last of Us" and Taylor Swift were among the most Googled queries in the Triangle this year.

On Monday, the California-based tech giant released its “Year in Search,” a roundup of 2023’s top global queries.

In the Triangle, the top searched concerts this year included Taylor Swift's"The Era's Tour," Beyonce's "Renaissance World Tour", Drake's "It's All a Blur Tour", Aerosmith's "Peace Out: The Farewell Tour" and the Jonas Brother's "Five Albums. One Night. The World Tour."

Top TV shows queried this year were "The Last of Us," "The Night Agent," "The Golden Bachelor," "Daisy Jones & the Six" and "Shrinking."

People in the Triangle were also interested in these sports match-ups: Canelo Álvarez vs John Ryder, Inter Miami vs Cruz Azul, Mexico vs Uzbekistan and Jake Paul vs Nate Diaz. Triangle residents were also interested in finding tickets to the Chelsea vs Wrexham game that took place in Chapel Hill with that search query topping the list this year.

Outside of entertainment, Triangle residents were interested in finding out about the "air quality near me." Other popular "near me" searches included plumbers, pilates, pest control and optometrists.

Nationally, the ongoing Israel-Hamas war topped news trends in 2023, per Google's global data, followed by queries related to the Titanic-bound submersible that imploded in June, as well as February's devastating earthquakes in Turkey and Syria.

Movie and TV shows captivated audiences this year, with "Barbie" and "The Last of Us" becoming the top trending movie and TV show, globally. They even inspired other top trends: Both “Barbie nails” and “Barbie outfits” were top trending searches in the U.S. in their categories.

Damar Hamlin was Google's top trending person on search this year. A safety with the NFL's Buffalo Bills, Hamlin experienced a near-death cardiac arrest on the field during a January game, but has since completed a celebrated comeback. Actor Jeremy Renner, who survived a serious snowplow accident at the start of 2023, followed. Meanwhile, the late Matthew Perry and Tina Turner led search trends among notable individuals who passed away.

In the world of entertainment, “Barbie” dominated Google search's movie trends this year — followed by Barbenheimer co-pilot “Oppenheimer” and Indian thriller "Jawan." In TV, “The Last of Us,” “Wednesday” and “Ginny and Georgia” were the top three trending shows in 2023.

Yoasobi's "アイドル (Idol)" was Google's top trending song on search. Jason Aldean's “Try That In A Small Town” — which soared in the charts after controversy this summer — and Shakira and Bizarrap's “Bzrp Music Sessions, Vol. 53” followed.

And that's just the tip of the iceberg for Google's 2023 global search trends.

  • Bibimbap was the top trending recipe.
  • Inter Miami CF, the new home of Argentine soccer superstar Lionel Messi, led Google's sports teams trends.
  • In the U.S. specifically, many consumers spent 2023 asking why eggs, Taylor Swift tickets and sriracha bottles were so expensive.
  • “Rizz” (recently named Oxford’s word of the year ) was a frontrunner for trending slang definition inquires.

You can find more data, including country-specific lists and trends from years past, on Google's “Year in Search” archive. The company says it collected its 2023 search results from Jan. 1 through Nov. 27 of this year.

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