Storytime is keeping community alive during social distancing

Dolly Parton is doing it. Levar Burton is doing it. The internet is full of celebrities reading books for kids. But virtual storytime isn’t just about entertainment or education. For some, it’s a way to maintain connection in a time of isolation.

McKinney Advertising Agency in Durham is all about story-telling. Elanah Sykes Abrams, director of employee experience, says that, combined with the company’s culture, a virtual story hour was the perfect fit for bringing employees and their kids together during social distancing.

Here’s Anna Grace Freebersyser of UNC Media Hub with the audio story.